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Face Your Fears

Data is central to our decision-making process. I’m not sure we need/want to know...

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What Do You See?

People-watching at a coffee shop can tell you a lot about the surrounding neighborhood....

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Curating Consumer Trends

When the term “curate” shifted from the art world to the aisles of Home Goods, a...

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Agency Blind Spot: Audience Data

Prove your value. Agencies have different ways of stating this idea to their clients and...

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