Custom Marketplace Analysis (CMA)

Your business priorities are unique and specific to your organizational ambitions. Metric Centric understands this and offers an individually tailored report that enables you to decide what is prioritized and how it is reported.

The Custom Marketplace Analysis (CMA) is the best of both worlds, providing the aggregated insights of Metric Centric’s eListening Analysis and the robust, yet simple to understand Audience Impact Score and supporting data.

Knowing where to start and what to focus on can be challenging when you are looking to identify new revenue or engagement opportunities.

Begin your strategy development with the CMA to identify pain points, unknown opportunities, map the market, and other specific actionable analytics that are refined to meet your specific needs.

Metric Centric’s CMA can help you gain a holistic perspective at any point in your process and can be maximized through an ongoing engagement to measure against your initial benchmark.

custom marketplace analysis

Each Custom Marketplace Analysis and assessment includes:

  • Insights benchmarked directly to competitors of your choosing.
  • Details outlining the tone, frequency, reach, and relevancy of opinions and commentary about your company or relevant topic(s).
  • Identification of specific channels and influencers most relevant to your industry and/or audience.
  • Forecast of new opportunities or risks based on real customer data.
  • Personalized Audience Impact Score with custom weighting of six marketplace metrics.

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