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How did the social media forensic experts “quantify” online commentary towards both actors in the Johnny Depp vs. Amber Heard defamation trial? Based on testimony, a simple Boolean data query was used that did NOT factor in user shares and mention interactions in their evaluation. Part of a social media forensic expert’s job is to do […]
“Going back to the basics strengthens your foundation” – Anonymous I wish I knew who it was that said this, as it is very on point. Going back to the basics means just that: The basics. Ground zero. The fundamentals for whatever discipline your business follows. With every discipline there is a starting position — […]
I once heard Alex Rodriguez (“A-Rod“) respond to an interview question regarding the strikeouts he had throughout his career (2,287 if you’re counting). In a very composed manner, Alex responded by saying “I’ve been at bat over 10,000 times during my MLB career. The more times you get to bat, the more swings you can […]
Alternative data levels the playing field between investors and corporate insiders. Venture capitalists leverage alternative data to provide them with crucial information about companies’ performance. Wall Street research analysts can monitor business operations throughout the world without ever stepping foot inside the business. “Alternative data is information gathered from non-traditional information sources. Analysis of alternative […]
Businesses are driven by customer demand. Customers have expectations that are patterned by what they see and hear around them, what they experience in their personal and professional life, and by financial and social influences. The process of exploring these patterns can enable business leaders to prepare for opportunities and avert disasters. Every market has […]
Merchants of Death. The MOD Squad in Thank You for Smoking has long been the abstract idea of the types of companies that some investors avoid. Portfolio managers will circumvent businesses which attract negative marketplace sentiment in fear of the potential backlash from investors. Recent negativity towards weapons manufacturers, health and alternative medicine groups and […]
How you define and measure quality matters. Organizational leadership within a single entity may define quality differently. Does your organization have a clear definitional understanding of quality and a well-defined approach to measure and continuously improve the excellence of your products or services? Adopting a “continuous improvement” mentality only excels when the voice and the […]
When a business operates with limited knowledge for what their audience appreciates, valuable indicators that validate marketplace strategies or signal that it may be time to pivot are lost. Recently, I was asked by a private equity group to speak to an executive leadership team from one of their portfolio companies, a specialty beverage company. […]