- Understand the tone, frequency, reach, and relevancy of opinions and commentary about your company or relevant topic(s).
- Benchmark your insights directly to competitors of your choosing.
- Know what channels and which influencers are most relevant to your industry and/or audience.
- Benchmark and monitor for changes in customer sentiment and perception by date range, geographic area, and other select factors.
- Forecast new opportunities or risks based on real customer data.
Who said what about who? Metric Centric’s eListening Analysis focuses on commentary and aggregate opinion as it applies to applications, topic areas, business sectors, etc. Focused on the more subjective or qualitative data points relevant to customer sentiment and perception, the eListening Analysis provides you with a “finger on the pulse” read of your target audience’s opinion during a specific period of time and in context with your direct competitors.
Through an eListening Analysis, Metric Centric’s team can enable you to: